Repeating patterns: the entry point
A repeating pattern (circle, square, circle, square...) asks a child to spot a short unit and predict that it keeps looping. This is the easiest kind because the rule never changes — once found, it holds for the rest of the sequence.
The main skill here is noticing the unit length correctly. A common early mistake is guessing a unit that's too short (assuming AB when the real pattern is ABC) — if a child's predictions go wrong after a few correct guesses, check whether they've mis-identified the repeating chunk.
Growing patterns: a different kind of rule
A growing pattern (1 shape, 2 shapes, 3 shapes...) doesn't loop — the rule describes how each step changes from the last. This requires comparing neighboring steps rather than just spotting a repeated chunk, which is a meaningfully harder skill even if the picture looks similarly complex to a repeating pattern.
Don't jump from simple repeating patterns straight to growing ones assuming they're the same difficulty with more elements — they test a different kind of comparison. If a child who handles repeating patterns easily struggles here, that's expected, not a sign of falling behind.
Matrix reasoning: applying a rule across two directions at once
A matrix (a 3x3 grid with one missing piece, where rows and columns both follow a rule) is the hardest common pattern type, because a child has to check the rule works both across the row and down the column simultaneously, then find the one answer that satisfies both.
Matrix puzzles are worth holding off on until repeating and growing patterns feel solid — introducing them too early usually leads to guessing based on 'what looks right' rather than actually verifying the rule, which defeats the purpose of the exercise.
A general rule for raising difficulty smoothly
Within any one pattern type, increase difficulty by lengthening the repeating or growing unit before changing the type of rule altogether — a 4-element repeating unit is a smaller step up from a 2-element one than jumping straight to a growing pattern.
If your child guesses correctly but can't explain why, ask them to say the rule out loud before answering the next one. Being able to state the rule, not just predict correctly, is what shows the reasoning has actually transferred, not just pattern-matched by luck.